In Sella | Cycle Hub is a Media Agency specialized in projects development about cycling online communication, implemented through its network of influencers and professionals in the cycling world. Selected bloggers, instagramers, journalists and media specialists build a team that combines various skills in order to obtain a complete and multi channel result and to ensure a measurable visibility to tourism boards and brands.
You don't born Bike
Blogger, you become it.
Unlike many other sectors, it cannot be improvised: one must be "in the saddle", know about the sacrifice of pedaling and learn to love it as well as having technical and professional skills to produce relevant content and gain credibility.
We redesign communication using new digital technologies to create engagement and viral sharing.
In Sella comes from passion and grows in professionalism. Pedal to communicate is the inspiration behind our activity.
We listen to the needs of customers, understand them and propose creative, effective and measurable solutions.
In Sella | Cycle Hub blogs network reach a significant audience, comparable to that of a real national media, with the advantage of speaking to a vertical target of "bike enthusiasts", with high spending power and inclined to travel as a function of their passion.
Monthly unique cyclists
Monthly Page Views
Social Networks Followers
We monitor every In Sella project with the Extreme Web live software that allows our customers to have a detailed and effective reporting on our results. Extreme since 2006 has specialized in the context of the Web and Social Media Monitoring & Analysis, and with its own software platform enables the collection, analysis and interpretation of millions of daily content in 43 different languages from the web and social media.
InSella | CycleHub is an Italian agency, but it is connected with bike bloggers around the world and the most important travel bloggers network.
The communication projects will be declined to engage international bloggers in every project.
According to the objectives and requirements of the customer we select the most suitable and influential bloggers to work with.
Telling a story of people and places that are intertwined with emotions and experiences: storytelling involves those who follow the story by generating a strong emotional impact. The bike bloggers live a firsthand experience pedaling, struggling and having fun. They create a story, weaving a narration of words and images that makes the reader dreams. In a blogger friendly campaign we make sure that bike bloggers have time to live the destination their own way and tell it in real time creating engagement on social networks!
Vero and Leo, bicycle travellers and bloggers. They manage their website since 2007: lifeintravel.it focuses on bicycle touring and mountain bikes and it's a reference point in Italy for thousands of fans. Experts of roots and panniers, they're divided between mountain trails, exploration on two wheels and the keyboard of a laptop.
Media and Social Strategist, Founder and Admin of the official community of Instagramers dedicated to cycling. He follows digital communication projects for major international companies since 2000. A tireless traveler, mountain lover, dreamer ... in the sense that dreams of flying uphill like Pantani and on paved surfaces as Tom Boonen
Viagginbici.com is the Sustainable Tourism Magazine. Its mission is to inform fans of cycling and encourage all those who increasingly choose the bicycle as an ideal means for weekend escapes or holidays
Bicycle traveller and blogger, he manages bikepacking.it, bikepacking and adventure travel point of reference in Italy. Creator and organizer of Tuscany Trail, the first mountain bike adventure in Italy.
Fiftyone years old, three children and seven bicycles. In a previous life launched Vanity Fair in Italy as DG of Condé Nast and founded and managed as a division director "Officina Mondadori". Now spends his time riding and writing about cycling and mobility, organizes "Granfondo" and promotional events about sustainable mobility.
turbolento.net - le Strade Zitte
59 years old, married, three children. He worked 27 years in marketing and communication. He founded Turbolento Bike & Run. Organizer of cycling events, TCI consul for cycling, he has created lestradezitte.it and italianvelotours.it websites Now he rides, tracks, says, spreading the bicycle culture and education .
Born in 1973, master and specialization in the transport sector, deals with urban mobility and cycling. Cycling activist, a supporter of "cyclosophy". In 2011 he founded BiciZen.it, among the most influential italian sites about cycling. He is the author of the book "Happy Bike, Cycling towards happiness." His guide phrase is "Be the change you want to see in the world"
Alberto travels since many years along the main Italian routes to describe, map and promote them through new technologies. Founder of itinerAria and more recently SloWays, engages with the group of Movimento Lento for the dissemination of the foot and cycling travel as a lifestyle.
For years in the world of graphics and art, photographer and always on bikes, in 2011 Mauro creates urbancycling.it, a blog that in addition to inform speaks about the trends of urban cycling. In 2012 he founded ucycles.it, exclusive handmade bicycles that enhance his innate creative vocation
Design and planning
Editing and Storytelling
Comarketing & partnership
Training and teaching
Search Engine Marketing
Search Engine Optimization
Direct email marketing